As part of the campaign to launch Playstation’s new game ‘Ratchet & Clank: Rift Apart”, we were brought on board to create video content with YouTube, TikTok and gaming influencers that brought to life some of the key features of the game.

The hero piece of content for this launch involved working with YouTubers Jaxon and Lachlan Fairbairn of Fairbairn films. With a brief to bring in elements from the game such as the Rifts and weapons, we ideated a piece of content that played on their classic scripting and humour while delivering on the objectives from the client. VFX played a big part in this piece of content, really bringing the elements, and the game, to life.

In addition, supplementary videos were created with gaming, cosplay and TikTok influencers to ensure the campaign was spread far and wide. We created three short-form Instagram videos with footage supplied by the influencers, bringing in the rifting element to demonstrate how it works within the game - taking you to different worlds.

Key results

200k+

230k+

Views (Fairbain Films)

Views (PlayStation Australia)

Jack Toohey
Director

Ebony Morrison
Producer

Aislin Adams-Ward
Production Coordinator

Jack Single
DOP

Arun Surendran
1st AD

Craig Willson
Sound Engineer

Tomas Keyes
Gaffer

Kath Thomas
Runner

Alex Wilson
Talent

Lachlan Fairbairn
Talent

Jordan East
VFX Supervisor

Jaxon Fairbairn
Talent

Sure Studios stands on Gadigal Land. We acknowledge the Gadigal people of the Eora Nation as the Traditional Custodians of the Country we work on today. We recognise their continuing connection to the land, waters and culture. We thank them for protecting this coastline and its ecosystems since time immemorial and acknowledge that they have never ceded sovereignty. We pay our respects to Elders past and present, and extend that respect to all First Nations people.

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Gadigal Country
130-132 Oxford St,
Darlinghurst - 2010

Email: hello@surestudios.co
Phone: 0420 626 511