Rebel Sport x Nike: Pegasus 41
We were super excited to collaborate with Two Birds Talking to capture social content for Rebel Sport x Nike and hype up the launch of the latest Pegasus 41s with the Sydney Swans AFL.
The aim? UGC 'style' content that feels native on the social platforms, while still hitting the key product selling points. We wanted to position the Peg 41 as the ultimate training shoe in our athlete's off the field training.
We rigged up a camera to the back of a bike, and sent the Swans and our DOP off on a run around Cetennial Park.
Our shoot included dynamic running action shots, behind-the-scenes moments, and other engaging visuals that highlight both the athletes and the shoe's performance capabilities - while keeping the content feeling relaxed.
Client: Rebel Sport x Nike (via Two Birds Talking)
Director: Annabelle Kablean
Production: Sure Studios
Director of Photography: Jack Single
BTS Photography: Yewande Willis
Audio: Phillip Meyers
Video Edit: Jack Single
HMUA: Cat Smith
Talent: Errol Gulden, Montana Ham, Isaac Heeney,
Chloe Molloy, Chad Warner
Sure Studios stands on Gadigal Land. We acknowledge the Gadigal people of the Eora Nation as the Traditional Custodians of the Country we work on today. We recognise their continuing connection to the land, waters and culture. We thank them for protecting this coastline and its ecosystems since time immemorial and acknowledge that they have never ceded sovereignty. We pay our respects to Elders past and present, and extend that respect to all First Nations people.